Background-Music-for-Hotels

The Fellows House Cambridge , Curio Collection by Hilton

 

An exclusive destination with an inclusive spirit. Inspired by fellows of university colleges past and present and designed for the discerning clientele of Cambridge and beyond, seeking somewhere to eat, drink and stay in style.

Our collegiate theme transfers into everything we do, perpetually drawing influence from the great discoveries, thinkers and inventions of our globally famous, local university. Everything from our interiors, our naming and our visual language pay tasteful homage to the great minds who have graced the city through the centuries, while being presented in a luxurious and contemporary context.

Poetry, scientific drawings and famous quotations are further reminders of our inspiration, adorning our bars, restaurants and corridors.

Our team are encouraged to learn about and understand the references throughout the hotel, to be inspired by their surroundings and to use them as conversation starters to engage with guests.

 

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The Challenge

A completely new hotel demanding the very latest state of the art, future proof, and resilient licensed background IP audio music solution.

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Challenges Deep Dive

Challenge 1 – Technology

  • IP receiver units
  • Solid state backup
  • Audio buffer
  • Rack mounted
  • Hard wired connections
  • 99% redundancy

Challenge 2 – Content

  • Music profiling.
  • Bespoke playlists.
  • Live streaming.
  • Tempo changes.
  • Shuffled playback
  • Custom program.

Challenge 3 – Administration

  • Music provision
  • Zoning
  • Time scheduling
  • Remote monitoring
  • Customised updates.

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Solution

Solution

New installation in partnership with AV supplier to install six new LCD units across six music zones:

Zone 1 – Reception/Lobby/Lifts/Meeting Room and external reception entrance

Zone 2 – The Sage of Cambridge

Zone 3 – The Folio Bar + Terrace/Snug and courtyard

Zone 4 – The Folio Kitchen Restaurant

Zone 5 – Swimming Pool & Pool Corridor

Zone 6 – Fitness Centre (Gym)

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Impact

Impact on Curio Collection by Hilton

Bespoke playlists of discreet background music by musicians from Cambridge for the reception. This is coupled with a more upbeat playlist of music popular with current Cambridge students and musicians from Cambridge for weekend evenings in the Bar.

The playlisting mirrors the same inspiration that The Fellowes House takes from Cambridge University students past and present, thereby becoming the voice of the brand and reinforcing that first impression on arrival and throughout guests’ stay.

Speak to one of our music consultants now.